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4 Ways to Fund Your Fashion Business

Launching your fashion business is a big step, both personally and financially. Are you struggling to find the funds to get started and get your brand out there? Try some of these strategies to fund...

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Here’s Your List of Fashion Trade Shows 2022

It’s a new year and you might be thinking about fashion trade show participation. There is a large variety of both virtual and in-person trade shows on the calendar for 2022. Here is a comprehensive...

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Fabric Dictionary: What is Tweed?

As you build your fashion brand, it’s important to take a look at various types of fabric.  One common type of fabric used for many types of clothing is tweed. Tweed is typically used to make a variety...

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8 List-Building Tips for Fashion Brands

Building a contact list of customers or leads who are genuinely interested in your product and everything you have to offer is a critical part of your marketing strategy. You want to find people who...

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Fabric Dictionary: What is Organza?

In our newest edition of the fabric dictionary, let’s take a look at organza. Organza is a popular fabric in many fashion designs. It is thin, lightweight, and sheer, which offers several advantages....

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4 Common Mistakes When Launching a Fashion Business

Launching a fashion business is a huge step. From the earliest days, you want to make sure you’re setting yourself up for success. Unfortunately, many people get caught up in the excitement and make...

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5 Key Ways to Embrace a CEO Mindset

As you work to create your fashion brand, you have to be more than just a designer. You must have a CEO mindset: that vital attitude that helps you deal with the “business” side of your fashion brand....

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How to Create a Fashion Mood Board

As you craft your designs and grow your brand, your inspiration may come from a variety of locations: specific fabrics and color schemes; images or locations; specific seasons and the clothing...

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Who to Hire When Launching a Fashion Brand 

Launching a fashion brand can feel like venturing into the Wild, Wild West. It’s uncharted territory, and the rules? Well, there are none.  Navigating the intricate landscape, from design to...

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How to Create a Holiday Marketing Strategy for Your Fashion Business

For any product-based business, the holidays are the time of the year where you can expect to see a dramatic spike in sales and interest surrounding your designs and products. This is especially true...

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